Pricing
Simple pricing, built around what you actually need.
Pick a package, build your own from the menu, or have everything handled for one monthly price. The table below compares every way to pay.
Ways to pay
Four ways to pay, side by side.
Package and Full Service figures are starting prices. Your quote confirms the real number before any work begins, and it doesn’t change once you accept it.
A package, paid by deposit
Micro, Launch, Grow or Scale
- Upfront
- Half the price, from R6 000
- Monthly
- Nothing
- How long
- The other half on completion, before handover
- Total over 12 months
- Your quoted price, from R12 000
- What you get
- The build. Hosting, domain and upkeep are arranged separately.
- At the end
- Paid off. The site is yours.
A package, paid in 12 instalments
Micro, Launch, Grow or Scale
- Upfront
- The first instalment, from R1 000
- Monthly
- From R1 000
- How long
- 12 payments. The first books your slot, and the other 11 start once your site is finished.
- Total over 12 months
- The same quoted price, from R12 000
- What you get
- The build, with basic maintenance and monitoring while you pay it off. Hosting and domain are arranged separately.
- At the end
- Paid off. The site is yours.
Full Service
One monthly price, everything handled
- Upfront
- No separate build fee
- Monthly
- From R1 500
- How long
- Month to month. Cancel any time.
- Total over 12 months
- From R18 000
- What you get
- The build, hosting, mailboxes, ongoing SEO, updates and maintenance.
- At the end
- No end date. It runs for as long as you stay on it.
Website Launch Offer
Only for new businesses without a website. One page.
- Upfront
- No deposit
- Monthly
- R845
- How long
- 12 months
- Total over 12 months
- R10 140
- What you get
- A one-page site, SEO setup, and domain, hosting and email for 12 months.
- At the end
- Yours. We transfer the domain and site to you, or you move to a Care Plan.
The packages
Four starting points. Pick the one closest to your brief.
Each one is a one-time build, priced from the figure shown, with the final number confirmed in your quote. Pay a 50% deposit then the rest on completion, or split it into 12 monthly instalments. Need something in between? Add to any package from the à la carte menu below.
Micro
A sharp, single-page site for when you just need a strong first impression.
From
R12 000R6 000 deposit + R6 000 on completion
or R1 000/mo × 12
- 1 page (single-page/landing site with distinct scroll sections)
- Fully custom-coded, mobile-responsive design
- Custom micro-interactions (hover states, scroll-triggered reveals)
- Contact section with working form
- Basic on-page SEO
- 1 round of revisions
Best for: Solo freelancers, personal brands, pop-ups, events, or a “coming soon”/holding page.
Timeline: ~1 week
Launch
A clean, professional website to get you online fast.
From
R21 000R10 500 deposit + R10 500 on completion
or R1 750/mo × 12
- Up to 5 pages (e.g. Home, About, Services, Contact, one extra)
- Fully custom-coded, mobile-responsive design
- Contact form with email notifications
- Basic on-page SEO (titles, meta descriptions, headings)
- Social media links integration
- 1 round of revisions
Best for: New businesses or solo founders who need a credible online presence without the extras.
Timeline: ~2 weeks
Grow
A fully custom-coded site with the interactive touches that make you stand out.
From
R32 000R16 000 deposit + R16 000 on completion
or R2 667/mo × 12
- Up to 10 pages, including a Blog/News section
- Fully custom-coded design (unique to your brand, no templates)
- Custom interactive elements (animations, scroll effects, image galleries, etc.)
- Custom enquiry/contact forms with conditional logic
- Third-party integrations (e.g. Google Maps, calendar booking widgets, WhatsApp chat)
- SEO setup including Google Analytics & Search Console
- 2 rounds of revisions
Best for: Small businesses ready to actively market online and stand out from template-built competitors.
Timeline: ~3–4 weeks
Scale
A fully custom platform built to be the hub of your business online.
From
R45 000R22 500 deposit + R22 500 on completion
or R3 750/mo × 12
- Up to 15+ pages, fully custom-coded design and layout
- Advanced custom functionality (multi-step forms, dynamic content, custom calculators/tools, API integrations)
- Advanced interactive design (animations, micro-interactions, custom illustrations/graphics)
- Advanced SEO + site speed optimisation
- Copywriting guidance/support for key pages
- 3 rounds of revisions
- 1-hour training/handover session so you can manage content updates yourself
Best for: Startups and established small businesses that need their website to be a real sales/operations tool, not just a brochure.
Timeline: ~4–6 weeks, priority scheduling
Every project is different
These are starting prices, not quotes.
The four prices above are where each package starts. A five-page site for a plumber and a five-page site for a law firm rarely take the same amount of work, so we look at what your project actually involves before we put a number on it.
Tell us what you need and we'll come back with a price, usually within a day or two. Once you accept it, that's the price. Nothing gets added to the invoice at the end.
All packages are one-time website builds, fully custom-coded (no e-commerce or member-portal builds), priced from the figure shown. Hosting, domain, and ongoing maintenance are arranged separately, unless you choose the Full Service monthly package below, which bundles all of that in. Need more than your package includes? Any package can be extended with items from the Build Your Own menu below, for example adding extra pages to Micro, or Advanced SEO to Launch.
Full Service
Everything handled, for one monthly price. We build the site, host it, run the mailboxes, and keep it working.
- Website build, fully custom-coded
- Hosting, set up and managed for you
- Business email mailboxes, set up and managed for you
- Ongoing SEO work
- Ongoing updates and maintenance
From
The exact monthly price depends on your website's requirements and is confirmed in your quote.
Monthly. No minimum term, cancel any time.
Need something these four don't quite cover?
Start from scratch and add exactly what you need. The price is fixed before work begins, and you still get the same choice: 50% deposit and the rest on completion, or 12 monthly instalments.
Build your own
Prefer full control? Pick a starting point and add exactly what you need.
Every build starts from the same base and grows from there. Add what your business needs, watch the total update live, and send it through when you’re ready.
Base Build Fee
Homepage, fully custom-coded & mobile-responsive, 1 contact form, basic on-page SEO, 1 round of revisions. Add pages and features below.
- Additional standard page (About, Services, Contact, etc.)R2 500Additional standard page (About, Services, Contact, etc.): 0
- Additional blog post (written & uploaded)R600Additional blog post (written & uploaded): 0
All à la carte prices are per item unless stated otherwise. A free quote will confirm the final total before work begins.
Your configuration
Base Build FeeR6 000
Add items from the menu to build your quote.
R3 000 deposit + R3 000 on completion
or R500/mo × 12
From a client
A review from Roam Local
“One of the biggest benefits for us was the option to pay the project off over 12 months, while still receiving ongoing support throughout that period.”
We partnered with GoodGround from the very early stages of Roam Local, helping us turn our initial idea into a clear plan and ultimately a fully developed website.
Communication was excellent, everything was clearly explained, and we always knew where the project stood.
Common questions
Before you send that enquiry.
01Do these prices include hosting and a domain?
Not on the four packages above. Hosting, domain, and ongoing maintenance are arranged separately from the build price, and we're happy to point you in the right direction when you enquire. If you'd rather have all of that handled for you, the Full Service package below bundles hosting, mailboxes, the build, SEO, and maintenance into one monthly price.
02How do I pay, and is there a deposit?
You choose: pay 50% upfront to secure the project and the remaining 50% on completion, before handover, or split the total into 12 equal monthly instalments. On the instalment plan the first payment secures your booking, and the remaining 11 become payable once the project is completed. Either way, the price is fixed and agreed before work begins.
03Why does every package say “from”?
Because no two projects need the same amount of work. The figure on each card is what that package starts at; what you actually pay depends on your content, your page count, and what the site has to do. We work that out from your brief and put it in writing before anything gets built.
04What if my scope grows partway through?
Any package can be extended with items from the à la carte menu at the listed price. We'll always confirm additions and cost with you before building them.
05What looks after the site once it's live?
While you're paying the build off over 12 months, basic maintenance, basic health checks, and site monitoring are included. A monthly Care Plan picks up from there: the site is checked around the clock, the security certificate is tracked before it lapses, software and content updates are handled as agreed, and your latest Google reviews are added to the site once a month. If you settle the build in full instead, a Care Plan can start from launch. Care Plans are priced per project and run month to month, with 30 days' notice either way.
06Full Service or instalments: which should I choose?
Instalments pay off one fixed price. After 12 payments you're done and the site is yours, but hosting, your domain and upkeep are yours to arrange. Full Service is an ongoing monthly service: the build, hosting, mailboxes, SEO and upkeep all sit in one price, and you can cancel any time. If you want to own the site outright, pay it off. If you'd rather not think about your website at all, Full Service is built for that.
07Do I own my website?
Yes, once it's paid for. On a package, paid by deposit or instalments, the site is yours outright once the last payment clears. On the Website Launch Offer it's yours after the 12 months: we transfer the domain and site to you, or you move to a Care Plan. Full Service works differently. It's a monthly service, and we host and run the site for you while you're on it.
08How many rounds of revisions do I get?
It depends on the package. Micro and Launch include 1 round, Grow includes 2, and Scale includes 3. Need more? Extra rounds can be added from the à la carte menu.
09How soon will I hear back after I enquire?
Within 1–2 business days, with a firm quote and timeline based on what you've told us.
Get your quote
Let’s turn this into a firm quote.
Send us what you picked, or nothing at all and we’ll talk it through from scratch. Either way, we’ll come back with a firm quote and timeline.