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hello@goodground.co.zaGeorge, Garden Route

LEGALLAST UPDATED 26 OCT 2026UPDATED 26 OCT 2026

LEGAL NOTICE, PRIVACY & TERMS.

GoodGround is committed to transparency, data protection and responsible use of information. Here’s exactly how we work, in plain language first and full detail below.

On this page

Who’s responsible for your data

REGISTERED COMPANY NAME
GoodGround (Pty) Ltd
TRADING AS
GoodGround
REGISTRATION NUMBER
2024/641034/07
FOUNDED
2026
REGISTERED LOCATION
George, Garden Route, Western Cape, South Africa
VAT STATUS
Not VAT registered; all prices are VAT inclusive
INFORMATION OFFICER (POPIA)
Xander Saayman · xander@goodground.co.za
THE SHORT VERSION
  • We never sell your dataNot to anyone, ever.
  • Analytics only if you say yesNothing loads until you accept.
  • AI helps; people decideEvery AI-assisted output is reviewed by our team.
  • Your data, your rightsAsk to see, fix or delete it any time.

02Privacy policy

We take your privacy seriously. This section explains how we collect, use, store and protect your personal information in line with applicable laws, including the Protection of Personal Information Act (POPIA).

03Data collection

We only collect personal data that is necessary to deliver our services and improve your experience.

You may provide information when you:

  • Submit a contact or project form
  • Request a quote or proposal
  • Subscribe to updates
  • Apply for a job
  • Communicate with us directly

Personal data collected may include:

  • Full name
  • Email address
  • Phone number
  • Company or business name
  • Project details and requirements
  • Anything else you choose to share

Providing this information is voluntary. If required information is not provided, we may not be able to deliver certain services.

04How we use your data

We use your data to:

  • Respond to enquiries
  • Deliver services and manage projects
  • Improve our website and services
  • Analyse site performance
  • Send updates or marketing, with your consent

We process your data based on legitimate business interests, contractual necessity, or your explicit consent.

05Artificial intelligence (AI)

GoodGround uses AI tools to support how we deliver our services. AI is a productivity tool, not a replacement for human expertise or decision-making.

AI may assist with:

  • Content and copywriting
  • Design concepts
  • Website development
  • Research and brainstorming
  • Workflow automation
  • Administrative support

All AI-assisted work is reviewed, edited and approved by a member of the GoodGround team before it’s delivered or published. We don’t intentionally use confidential client information to train public AI models.

06Non-personal data collection

We may automatically collect non-identifiable data to improve performance and find technical issues. It does not personally identify you.

This may include:

  • IP address
  • Browser type and device
  • Pages visited and time spent
  • Referral sources

07Recruitment and candidate data

If you apply for a role, we use your data to review your application, assess your experience, manage hiring and consider you for future roles. We keep it for up to 24 months unless you ask us to delete it sooner, and you can request access, correction or deletion at any time.

08Data sharing and third parties

We do not sell, rent or trade your personal information. We share data only with trusted providers we need to run the business, and where the law requires it or to prevent fraud or security threats.

PROVIDERPURPOSEWHEN
Google (Analytics 4)Analytics and performanceOnly after you accept cookies
AfrihostOur email server: receiving and replying to enquiries sent through the formsWhen you contact us
AfrihostHosting and running this websiteEvery visit

09International data transfers

As we work with global tools, your data may be processed outside South Africa. When it is, we make sure appropriate safeguards are in place and that it’s handled in line with applicable data protection laws.

10Your rights under POPIA

You can exercise any of these rights by emailing us. We’ll respond within a reasonable time, and you can also complain to the Information Regulator of South Africa.

Make a privacy request

Opens an email to hello@goodground.co.za with the request type filled in.

11Data retention

We keep personal data only as long as we need it, depending on why it was collected, legal and regulatory requirements, and business needs. When it’s no longer needed, it’s securely deleted or anonymised.

12Data security

We take reasonable technical and organisational steps to protect your data: secure hosting, restricted access, encrypted connections and regular monitoring. No online system is completely secure, so you share information at your own risk.

13Cookies and tracking technologies

We use Google Analytics 4 to understand which pages visitors find useful. Its cookies only load if you accept them. Decline, and the analytics script is never loaded. The rest of the site works exactly the same either way. We don’t use advertising or cross-site tracking cookies.

15Minors

Our services aren’t intended for anyone under 16. We don’t knowingly collect personal data from minors without a parent’s or guardian’s consent, and we remove it promptly if we find any.

16Updates to this policy

We may update this legal notice and privacy policy from time to time. Changes are published on this page with a new “Last updated” date.

17Contact

Questions about this policy or your data?hello@goodground.co.za

Get in touch