Legal Notice & Privacy Policy

GoodGround (Pty) Ltd, trading as GoodGround, is a website design and development studio committed to transparency, data protection, and responsible use of information.

GoodGround reserves the right to update or modify this legal notice at any time without prior notice. Updates become effective immediately upon publication.

Continued use of the website after updates confirms your acceptance of the revised terms.

We take your privacy seriously. This section explains how we collect, use, store, and protect your personal information in accordance with applicable laws, including the Protection of Personal Information Act (POPIA) in South Africa.

We only collect personal data that is necessary to deliver our services and improve your experience.

You may provide information when you:

• Submit a contact or project form
• Request a quote or proposal
• Subscribe to updates or newsletters
• Apply for a job
• Communicate with us directly

Personal data collected may include:

• Full name
• Email address
• Phone number
• Company or business name
• Project details and requirements
• Any other information you choose to share

Providing this information is voluntary. If required information is not provided, we may not be able to deliver certain services.

We use your data to:

• Respond to enquiries and communicate with you
• Deliver services and manage projects
• Improve our website and service offering
• Analyse user behaviour and performance
• Send relevant updates or marketing communications where consent is given

We process your data based on legitimate business interests, contractual necessity, or your explicit consent.

We may automatically collect non-identifiable data such as:

• IP address
• Browser type and device
• Pages visited and time spent
• Referral sources

This data helps us improve website performance, identify technical issues, and understand user behaviour. This information does not personally identify you.

If you apply for a role at GoodGround, we collect your data for recruitment purposes. This includes:

• Reviewing your application
• Assessing qualifications and experience
• Managing hiring processes
• Considering you for future roles

Your data may be stored for up to 24 months unless you request deletion earlier. You may request access, correction, or deletion of your data at any time.

We do not sell, rent, or trade your personal information. We may share data with trusted third-party providers where necessary to operate our business.

These providers are selected based on their compliance with data protection standards. We may also disclose information if required by law, necessary to protect our legal rights, or required to prevent fraud or security threats.

As we work with global clients and tools, your data may be processed outside South Africa. In such cases, we ensure that appropriate safeguards are in place and that data is handled in line with applicable data protection laws.

You have the right to:

• Access the personal data we hold about you
• Correct or update inaccurate data
• Request deletion of your data
• Object to or restrict processing
• Withdraw consent at any time
• Request transfer of your data

To exercise your rights, contact us with your details and request. We will respond within a reasonable timeframe.

You also have the right to lodge a complaint with the Information Regulator of South Africa.

We only retain personal data for as long as necessary. Retention periods depend on:

• The purpose of data collection
• Legal and regulatory requirements
• Business and operational needs

Once data is no longer required, it is securely deleted or anonymised.

We take reasonable technical and organisational steps to protect your data. This includes:

• Secure hosting environments
• Access control and restricted permissions
• Use of encrypted connections where applicable
• Regular monitoring and updates

We use Google Analytics 4 to understand which pages visitors find useful. It sets cookies that record things like the pages you view, roughly where in the world you are, and whether you have visited before.

These cookies only load if you accept them. When you first arrive, we ask, and nothing is set until you choose “Accept”. If you decline, the analytics script is never loaded and no analytics cookie is written. The rest of the site works exactly the same either way.

Your choice is remembered in your browser’s local storage. To change it, clear this site’s data in your browser settings and we will ask again. You can also block or delete cookies through your browser at any time.

We do not use advertising or cross-site tracking cookies, and we do not sell your data.

Our website may include links to third-party websites. We do not control these websites and are not responsible for their content, policies, or practices.

You should review their privacy policies before providing any personal data.

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from minors without parental or guardian consent.

If such data is identified, it will be removed promptly.

We may update this legal notice and privacy policy from time to time. Changes will be published on this page.

You are responsible for reviewing this page regularly to stay informed.

If you have any questions about this legal notice or how your data is handled, contact GoodGround at hello@goodground.co.za.

We aim to respond promptly and resolve any concerns efficiently.